Orum setup
Users, lists and CRM sync ready before the first session.
- Users and teams
- Lists and CRM sync
- Dialing settings
- Voicemail recordings
Orum setup & management
setup · admin · automation
Orum Dialer Management
We set Orum up for your SDR team, check answer detection and abandoned-call exposure, and manage lists and CRM sync month to month.
- Orum setup — Users, lists and CRM sync ready before the first session.
- Parallel dialing checks — Parallel dialing set up with the rules in mind.
- Ongoing management — Weekly running of lists and users.
- Coaching data — Call data turned into something managers use.
From $100 a month Month to month, no minimum term
Works with 
AI tells people from voicemail and phone treesParallel dialing raises abandoned-call questions2 seconds to connect a live answerWritten scope and price before you start
What we do on Orum
Orum setup, management and automation
Pick one of them or all of them.
Parallel dialing checks
Parallel dialing set up with the rules in mind.
- Answer detection sampled
- Abandoned-call exposure measured
- Lines per rep set deliberately
- Connect rate by list
Ongoing management
Weekly running of lists and users.
- List loads
- User changes
- Disposition mapping
- Weekly connect review
Coaching data
Call data turned into something managers use.
- Call outcomes by rep
- Conversation data for managers
- Opener tests
- Monthly review
Systems and tasks
What Orum connects to, and the work we do in it
Systems on the left, example work on the right.
Connected systems
-
SalesforceCRM · connected by us
-
HubSpotCRM · connected by us
-
PipedriveCRM · connected by us
-
Lead sourcesWeb forms · ad platforms
-
CalendarsGoogle · Outlook
-
ReportingSheets · BI tools
Platform
Orum
Sales dialer
6 connected systems
Work in Orum
Task boardExample week
- Users and teamsOrum setup Done
- Answer detection sampledParallel dialing checks Done
- List loadsOngoing management In progress
- Call outcomes by repCoaching data Queued
- Lists and CRM syncOrum setup Queued
- Abandoned-call exposure measuredParallel dialing checks Queued
- User changesOngoing management Queued
- Conversation data for managersCoaching data Queued
Real situations
When teams bring us in on Orum
Reps get connected to voicemail
Answer detection sometimes bridges reps to machines or skips real people.
What we doWe sample connected and skipped calls to check the classification is right.
Two people answered at once
Parallel dialing picks up more than one live answer and the second person hears silence.
What we doWe review abandoned-call exposure and adjust how many lines are dialed.
The coaching data goes unused
Orum records useful call data, but managers never look at it.
What we doWe set up the coaching views and send a simple weekly summary.
From Orum’s own documentation
- Answer detection Orum’s dialer uses AI to tell a person from a screener, a voicemail and a phone tree before bridging the rep in. Source ↗
Orum limits
The Orum limits that decide how it should be run
From Orum’s own documentation, with sources.
Checked September 2026. Plans change.
Onboarding
How we start on Orum
Including how access is granted in Orum.
⚡Orum management On
- Tell us what you need
- Admin access for the work
- Build and test
- Handover or weekly management
Your team focuses on selling, not on admin
- 01 Tell us what you need Setup, dialing checks, ongoing management or coaching data.
- 02 Admin access for the work An admin adds us with access to lists, settings and call data in scope.
- 03 Build and test Lists and CRM sync checked in a short test session first.
- 04 Handover or weekly management With ongoing management, results are reviewed weekly.
Cost
Priced for the size of your floor
One monthly fee for Orum, with no minimum term.
From
$100/month
The starting price, for a small floor. Scales with headcount and the number of campaigns.
Not included — so there are no surprises
- Your Orum licence, seats and call charges — billed to you directly
- Building the connection into your CRM — a separate one-off project
- Buying or sourcing lead lists
- Supplying agents
Your price in writing within 2 working days.
CRMs that integrate with Orum
We connect Orum to any of these 25 CRMs and sales tools as a one-time setup, with no monthly fee from us. Choose yours to see what we connect.
HubSpotOrum to HubSpot
SalesforceOrum to Salesforce
GoHighLevelOrum to GoHighLevel
Zoho CRMOrum to Zoho CRM
PipedriveOrum to Pipedrive
Monday CRMOrum to Monday CRM
ActiveCampaignOrum to ActiveCampaign
Close CRMOrum to Close CRM
FreshsalesOrum to Freshsales
Bitrix24Orum to Bitrix24
Copper CRMOrum to Copper CRM
Zendesk SellOrum to Zendesk Sell
Keap (Infusionsoft)Orum to Keap (Infusionsoft)
NutshellOrum to Nutshell
StreakOrum to Streak
InsightlyOrum to Insightly
Microsoft Dynamics 365Orum to Microsoft Dynamics 365
GongOrum to Gong
Chorus (ZoomInfo)Orum to Chorus (ZoomInfo)
Fireflies.aiOrum to Fireflies.ai
Apollo.ioOrum to Apollo.io
Instantly.aiOrum to Instantly.ai
lemlistOrum to lemlist
SmartleadOrum to Smartlead
Relevance AIOrum to Relevance AI
Questions
Orum management — common questions
How does Orum detect a live person?
Orum’s dialer uses AI to tell a human from a screener, a voicemail and a phone tree, and bridges the rep in when a real person picks up.
Can parallel dialing with Orum create abandoned calls?
Yes. If two people answer at once, the one who is not connected to a rep within 2 seconds of their greeting is an abandoned call under federal rules for telemarketing calls.
Do the federal abandoned-call rules apply to our Orum calls?
They apply to calls made for telemarketing purposes, whatever dialer places them. Whether your calls fall under them is a question for your counsel; keeping the dialer inside the answer is ours.
How much does Orum management cost?
From $100 a month. The exact price depends on users, volume and what needs setting up, and you get it in writing within 2 working days, without giving us access.
Is there a minimum term?
No. It is month to month with 30 days’ notice.
